Catalog Entries |
2023 May Semester
Mar 23, 2023 |
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| COMM 441 - International Marketing |
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The problems and opportunities of marketing in foreign environments are examined. The course focuses on the cultural, economic and geographic problems encountered in managing the marketing function from a Canadian manager's perspective.
Credits: 3.000 Levels: Undergraduate Schedule Types: Lecture, Self-Directed, Final Exam |
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